GSM Issue 24
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GSM magazine is dedicated to celebrating graphic design in print right here in Aotearoa, New Zealand & Australia

After ten years of publication, it is with regret that we announce the final printed issue of GSM magazine. It has been a wonderful journey of inspiring, educating and uniting those in the creative and print industries. A big thank you to our readers and contributors, in particular the printers, creatives and design students who have shared their print projects. For the very last issue of GSM, issue 24, and for any back issues you may be missing, please do contact your local BJ Ball representative or head over to Back Issues. This is only available to New Zealand customers due to stock levels. 

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GSM Issue 24

In this issue

Welcome to GSM Issue #24

  • INSPIRATION: DOW GOODFOLK

Annie & Greg Dow, and the team at Dow Goodfolk and Brother Design, have been
instrumental in shaping many of the most recognised fast-moving consumer
brands in Aotearoa-New Zealand—we recently caught up with Annie to talk
shop, careers and resilience.

  • CASE STUDY: SCULPT

Now and then, a project comes across our desk that really jumps out. And
so, when this exquisite coloured card package turned up at GSM, we knew we
needed to show it—here is Sculpt by studio OK-OK.

  • RĀKAU KŌRERO: DESIGN FROM A MĀORI PERSPECTIVE

We talk to architect-author Jade Kake about design from a Māori perspective,
and provide some tips for positive collaborations between Māori and non-Māori.

  • QUICK CHAT PRINT: SPECTRUM PRINT, CHRISTCHURCH

We recently caught up with Sonia Dench, GM at Spectrum Print in Christchurch and
asked her about career pathways for young people thinking of going into print.

  • INPRINT:

Once again, we set out to make a few mums and dads proud of their designer
offspring by showcasing some great local work!

  • QUICK CHAT CREATIVE: SEESAW STUDIO, MELBOURNE

Anita McArthur, Director of Strategy at Melbourne’s Seesaw Studio, shares her
thoughts about breaking into the industry as a recent design grad.

  • CASE STUDY: DAMAGED GOODS DISTILLING CO

Western Australian Distillery Damaged Goods Distilling Co. is on a mission to
prove that spirits made with imperfect ingredients don’t have to be anything
less than perfect. We take a look at this unique brand and their eye-catching
label designs.

  • SPECIAL FEATURE: APPRENTICE OF THE YEAR

One of the highlights of the annual Pride in Print awards is the Apprentice of the
Year—celebrating emerging industry talent. The team at GSM donned our best
threads and went along to catch up with the six finalists.

  • EDUCATION: LETTERPRESS

In this education article, we take a close look at the bespoke printing process
of letterpress.

  • CASE STUDY: GF SMITH REBRAND

GF Smith is a name synonymous with graphic design in the UK. The company
is one of the world’s oldest makers of high-quality specialist paper stocks.
As we’re also paper people, when GF Smith under-took a rebrand earlier this
year we decided to take a look.

FEATURED STOCKS & PRINT SPECS

    • GSM cover printed CMYK on Advance Laser 300gsm
    • GSM Text printed CMYK on Advance Laser 120gsm
    • GSM Inprint printed CMYK on Mohawk Superfine Eggshell Ultra White 104gsm

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