GSM22 Graphic Design Magazine
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GSM magazine is dedicated to celebrating graphic design in print right here in Aotearoa, New Zealand & Australia

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In this issue

MARITA LEUVER
With a career punctuated by works promoting festivals and public spaces, a style characterised by strong form, colour, and the use of type—this is Sydney’s Marita Leuver Cleverley is not exactly a household name—but some of his key works; particularly in Ceramics—became highly collectable design icons. GSM takes a look at the prolific six-decade career of this multidisciplinary design extraordinaire…

NATRALIS
Commercial vinyl flooring might not sound like a dream project for a creative team—but for Melbourne-based Nexus Designs, the challenge of elevating the perception of Australia’s only locally made product of its type formed the perfect brief. And the results speak volumes.

MILLA MILLA 
Achieving cut-through in a busy market such as the beauty sector is no easy task—but one Australian fragrance brand has one just that, thanks to its fresh brand and packaging approach. We take a look…

FEET ON THE GROUND
Designing high-quality wine labels is an art form—and for this South Australian brand, the art is literally on the label. Combine handcrafted visuals and carefully considered use of print embellishments with a high-quality stock—and this is the result. Stunning!

TALKING STICK – New Zealand
Our regular article Rākau Kōrero (Talking Stick) provides a platform for discussing Māori culture—particularly how this relates to our industry through considered, appropriate use built on inclusion and engagement. Te Pukenga/ARA Institute of Canterbury Visual Communication Design Team Leader Carl Pavletich shares his thoughts on navigating through  ‘Pākehā Paralysis’ – a recently coined term describing the road block that can occur where bi-cultural considerations are part of a project.

SPECIAL T PRINT
Corey London from Sydney-based Special T Print joins us to discuss starting a printery, and the importance of staying true to your core values.

BESTIVAL 2023
The Best awards were back for 2023—and sporting a new look campaign. We caught up with the team at Strategy who created  the campaign to talk about what it took to create a ‘bestival’.

ARTWORK BASICS
For this issue, we take a look at some basics around file set up for print projects—bleed, colour modes and more.

DESIGN ASSEMBLY
Louise Kellerman founded the Design Assembly fifteen years ago as a way of creating a connection with other designers and creative thinkers. Fast forward to today, and the Assembly has grown somewhat—hosting events around New Zealand. We chat to Louise about what it’s all about.

CALENDAR CONTEST 23
BJ Ball/Ball & Doggett held their Student Design Calendar Contest late last year—and what a crop of entries we received! (Who would want to be a judge!). Here’s the winning entries—time to make some mums & dads proud.

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On the blog

feet on the ground wines

Feet on the Ground Wines

Gumboots, vine roots, and a sense of the earth – just the right mix for branding these wines… Feet on the…

artwork

Setting up Artwork Files for Print

In this Education article, we take a look at some basic considerations for setting up print artwork… Some Artwork Basics A…